About Us

Who are we?

Winetasters Choice is a promotional agency in Texas. Our focus is wine, but we represent literally anything, and we do private events, and wine classes. We service the following cities and their surrounding areas: Dallas/Ft Worth, Austin, Houston, San Antonio, Killeen, Corpus Cristi, El Paso, Mcallen, Brownsville and Pharr. 2018 will see us growing outside Texas as well.

How are we different from everyone else?

Our ambassadors are employees, not contractors, which is the standard in the promo world. Because our ambassadors are employees, we are able to give more direction and hold our team to higher standards. This benefits you, because we can ensure we represent you in a manner befitting the reputation you and your products.

Our hiring practices

Did you know in person interviews are not the norm in promotional agencies? Our standard is to meet our candidates in person, and hire based on character traits such as grooming, personality, professionalism, and so on. This way we can be certain we are starting off with the right person to begin with. A majority of our staff have been with us for a minimum of one year, with a number of them having tenure of 3-4 years

What is our approach to selling wine?

There is much ignorance and misconceptions about wine. How do we conquer this? A majority of our team is scheduled at the same store every week, which fosters trust in the clientele. Our ambassadors are taught to think of themselves as hosts and teachers. Customers will feel more comfortable in trying new things from someone they see every week.

You may pick your favorite ambassador

Please ask about our pricing. We have discount programs

Average of 50%-100% increase in revenue

Pair your wine with other companies to share cost

Meet the President

Curt Sassak

Curt Sassak

Curt is a 27 year veteran of the 5-star world of luxury hotels and resorts; the pinnacle of customer service. Having worked in internationally recognized establishments around the world, Curt brings his expertise in customer service and hospitality to the world of promotions. Our goal is to make people we interact with feel welcome and comfortable, as we strive to remove the intimidation that often comes with wine.

Testimonials

We not only have had a good sales relationship with Winetasters Choice, but a great one.  We are pleased with the professionalism and their results

John

Kroger, Bartonville, Texas

We are soo happy to have Winetasters Choice ambassadors here.  They often sell all the wines they're promoting at their demo!

Meagan

Whole Foods Domain, Austin, Texas

The demos with Winetasters Choice ambassadors have been great, and we "do exactly what we are supposed to be doing." Thank you for the great work

Dwayne

HEB, Pearland, Texas

We always look forward to our demos with Winetasters Choice! They have some of the most courteous & professional demo representatives! We are always very pleased with the service & products we receive!

Jennifer

Beverage Buyer-Whole Foods, El Paso, Texas

I have been consistently impressed by the quality salesmanship that the representatives of Winetasters Choice provides. Professional, and able to make the sale, not just give samples

Jay

Whole Foods, El Paso, Texas

Your ambassadors do quite a good job here. Sold almost a case of each of the three wines, which was substantially better than we expected, considering it was a slow day.  I am very impressed.

Guillermo

HEB Far West, Austin, Texas

Your ambassador Brian, did a fantastic job, and sold a case of each wine!! We would welcome him back anytime, and we greatly appreciate him!

Jim

Central Market, North Austin, Texas

I love having Winetasters Choice ambassadors in my store. The sales reflect very positively, even getting sales after the fact throughout the week.  They do a great job, and I am very pleased with the arrangement.

John

HEB Burleson, Texas

I really appreciate everything that Thyra does for us. She is very thorough, and very outgoing with my customers. My customers enjoy her very much. When she's not here, they're always asking for her.  I do request her all the time, because she is very fun, and a joy to work with.  We would love to keep Thyra here at this store as she does an amazing job for us.

Elaine Warren

Kroger, Studemont, Texas

Brian was really great. He was very helpful in the department.  He assists customers with unrelated questions, and does a good job. He sold through an entire case of the primitivo alone, which is what we really like to see.  He is very friendly and professional.  Thank you.

Adam

Whole Foods Domain, Austin, Texas

I am the wine buyer at Whole Foods Plano. Your ambassador Wayne is by far the best demo partner. We love his positive attitude, and stellar guest service skills! He is killing it for us! I wish we had more like him.  Thank you!!

Brian

Whole Foods, Plano, Texas

I am the wine manager at Kroger Denton. I love working with Winetasters Choice. Their ambassadors are always punctual, polite, professional, well dressed, and handle themselves well.  I have never had a single problem with anyone, and am always happy when I know they are coming, because I know I don't have to worry about a thing when they are here.

Jordan

Kroger Denton, Texas

We work at Costco Sugarland, and we really enjoy working with Winetasters Choice. Your people look very professional, are polite, and their display is also very organized and professional

Lisa and Mike

Costco, Sugarland, Texas

Out of all the demo agencies I use, Winetasters Choice has the best people.  I love your people!

Josh

Sherri is fantastic. I cannot say enough good things about her.  The customers love her too, and she has developed a great relationship with the regulars

Paul Schertz

Always friendly, always professional, and knowledgeable about the wine

Craig

HEB, Austin, Texas

I have been consistently impressed by the quality salesmanship that the representatives of Winetasters Choice provides. Professional, and able to make the sale, not just give samples

Rick

In my role as wine specialist for Whole Foods Market Gateway, I have worked with numerous wine demo companies. Winetasters Choice consistently sends the most professional, enthusiastic, and knowledgeable representatives. I see them as a valued supplement to my wine department and my guests regularly relay their shared satisfaction to both myself and my leadership

Mika Jordan

Wine buyer, Whole Foods Gateway, Austin, Texas

To retain our services, or to seek employment, please contact us here

Contact

Contact us today!

325-200-1299
curt.sassak@winetasterschoice.com